It is unfair to take money for song promotion from Ghanaian artistes – Moses Ok

Mabel Antwi – March 24, 2023

Ghanaian gospel artiste Moses Ok has stated that it is unfair for media houses to take money before they promote songs from Ghanaian artistes.

In an interview on “Ye kura kura mu” with Roman Fadda on DL FM on Wednesday, March 22 he said that most media houses will never promote songs from Ghanaian artistes for free.

He complained: “If the promotion is intensified, the song will reach the general public;but they won’t play it until the song becomes a hit…that is when they decide to play it. Though a couple of them will show your music video and play your songs for free , it doesn’t cut across. In actual sense, it looks like we fighting our own industry. They don’t promote Ghanaian songs for free, but they will pick a Nigerian song and play it for free without the artistes paying a penny to them.”

Moses Ok also stated that it is wrong for the state owned media house to be taking money from artistes before they promote their songs;and that is a problem. “Why must GTV charge to promote an artiste song? Is a state media entity and should be doing that for free. Moreover, some of these things we do are for publicity and it also enhances programs too. So I think they should not charge for this. If they are able to feature other people outside the borders of the country in their programs without charging them, then why should they those from home?”.

He concluded saying that is about time our very own media houses promote songs and artistes from this country because is no joke to write a song having an audience in mind, but would not be able to achieve that the purpose due to the monetization of song promotion.

DL FM / Ghana